
ManiKIRA
Atelier des Ongles
Visit websiteA direct-to-consumer nail atelier that had to feel like a fashion house rather than a marketplace — four collections from everyday to bespoke, editorial photography and a checkout that never interrupts the browse.
Luxury hand-crafted press-on nails, sold direct.

Collections as the structure
Press’N Go, Runway, Indi and Haute give the catalog a hierarchy from everyday sets to bespoke commissions, so it reads as a house rather than a grid of SKUs.
Photography-first
Every card leads with the product photograph at full width, because in this category the image is the sales argument.
Guided to the right set
A nail finder, shape and size guides and care notes take the guesswork out of ordering press-ons online, with checkout in the brand’s own store.



The collection
sets the rhythm.
Named series and editorial product imagery give the catalog a recognizable identity. The browsing structure keeps the individual object in focus while providing a clear route through the collection.
What brought
it together.
Website Design & Build
A complete website — designed, written, built and launched, and yours to keep.
02Logo & Brand Identity
A logo that works at the size of a phone icon and on the side of a building — plus the system around it.
03Custom Development
Bespoke features, integrations, internal tools and anything that falls outside a standard build.

